Slava Moroz

Product designer in B2B and fintech

I apply design to achieve business results through:

designing complex scenarios and multi-step processes,

simplifying product workflows based on user needs and validated design decisions,

close collaboration with product teams and engineers — from problem definition to production implementation.

Restructured the platform for collaborative work with coaches: +59% CSAT, reduced the sales cycle from 5 to 1 day, and retained 100% of key clients.

Redesigned an annotation app interface: simplified first-time launch and everyday workflows.

Launched a financial assistant for Alfa-Bank clients: 13.8% retention on the 7th day and product development after the pilot.

I simplified bill payments in Alfa-Bank, increased conversion, and unified the experience across platforms.

Restructured the platform for collaborative work with coaches: +59% CSAT, reduced the sales cycle from 5 to 1 day, and retained 100% of key clients.

Launched a financial assistant for Alfa-Bank clients: 13.8% retention on the 7th day and product development after the pilot.

Redesigned an annotation app interface: simplified first-time launch and everyday workflows.

I simplified bill payments in Alfa-Bank, increased conversion, and unified the experience across platforms.